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Mobile ad revenue takes huge leap, up 76% to $5.3 billion in first half of 2014

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20 October 2014, 7:37 pm by: David Needle

Led by the mobile category (smartphones and tablets) Internet ad revenues had huge gains in the first half of this year. 

The Internet ad industry is looking pretty healthy these days judging by just-released figures put out by the Interactive Advertising Bureau.

The IAB reports Internet ad revenues reached a whopping $23.1 billion in the first half of this year, a 15% jump over the first half of 2013 which saw Internet ad revenues of $20.1 billion.

Ads on mobile devices saw an over... Continue reading >>

Mobile ad revenue takes huge leap, up 76% to $5.3 billion in first half of 2014 appeared on TabTimes on October 20, 2014 at 7:37 pm. Please see our terms for use of feeds. [ Permalink | Email this | Comments| Follow @TabTimes| Subscribe to TabTimes newsletters ]
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