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Nielsen Will Soon Rate Everything on the Web, From Videos to Articles

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21 October 2014, 6:00 am by: Marcus Wohlsen
Nielsen Will Soon Rate Everything on the Web, From Videos to Articles

The Nielsen ratings have long held huge sway over the business of television, but television isn’t like it used to be. So, on Tuesday, Nielsen announced that it’s expanding its ratings system to all kinds of digital content to give both its creators and advertisers a more meaningful way to measure popularity in the online […]

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